Goodbye to Google Universal Analytics: What it means for your business
In the latest update from Google HQ, the tech giant flagged that the Google Universal Analytics (better known as Google Analytics) platform is due to be ‘sunsetted’.
Nigel Glasspool
A Client Director in the Consulting Division of Pitcher Partners Melbourne, Nigel has over 25 years’ experience working with clients to deliver optimum business outcomes and customer experiences through business process improvement, system procurements, system implementations and integrating digital technologies. He specialises in project governance and project management, successfully leading large system implementation projects and […]
Strategic moves: From manual reporting to real time data
From humble beginnings operating as J Hill & Son, fresh fish merchants at the Melbourne wholesale fish markets in 1864, PFD Food Services has evolved and grown to become one of Australia’s largest family-owned businesses.
Data the key to fighting interest rates impact on retail spending
As interest rates rise, discretionary spending is likely to slow, with superfluous retail purchases often the first belt to tighten for consumers. How can businesses navigate a spending slowdown to ensure commercial security?
Predicting the future using data
This article originally published in Inside Small Business on 17 March 2020. Predictive analytics is helping many businesses to create more accurate forecasts and uncover new solutions to business problems based on historical data. This is just one facet of data analysis, which is being sought by businesses looking for data-driven solutions to increase growth […]
Data analytics solutions: Predicting the future using data
Harnessing the power of data for Victoria’s recovery
Harnessing the power of data to secure loyal customers
A personalised and tailored service for customers has long been the hallmark of a successful business. A barista greeting a customer with their name and coffee order, for example, signals a good relationship, acknowledgment of their customers preferences and brand loyalty.
How to use data for better decision making
Most business owners have a reasonable grasp on financial results, but what is necessary for agility is a meaningful understanding of the key drivers behind the numbers.
Digital transformation: More than moving data to the cloud
Recently, Pitcher Partners’ Melbourne firm, in partnership with Hall & Wilcox hosted a webinar to discuss the project management fundamentals of digital transformation and the strategic opportunities it provides organisations for significant business improvement.